Hello Lash Lovers! In the world of lash artistry, pricing isn't merely about slapping a figure on your services. It's a complex dance of valuing your work and conveying that worth to your clients. Let's...

As a lash stylist, your artistry isn't just about perfecting the art of lash enhancement; it's about building a thriving business that turns your passion into a profitable reality. But how do you stand out...

Step-By-Step Guide to Becoming a Certified Eyelash Technician in Australia Introduction Brief overview of the eyelash extension industry in Australia. Importance and demand for certified eyelash technicians. Part 1: Understanding the Role of an Eyelash...

Social media is a game-changer for your lash business. It's not just about attracting new clients, but also keeping your current clients loyal and reminding them that they're in the hands of the best Lash...

5 Ways to Maintain a Positive Mindset If you have worked in the beauty/aesthetics industry for even a short time, I’m sure you will agree with me when I say that working with clients can...

Despite what you may read on the lash forums, unfortunately there is no magic adhesive formula that’s going to have AMAZING retention for absolutely everyone who uses it.

I don’t know about you, but I’m kind of a little bit obsessed with upskilling.  I have a thirst for knowledge; once I land on a topic I feel compelled to know everything there is...

It’s no industry secret that lash and brow services go hand in hand.  Nothing complements a fresh set of handmade volume lashes like the perfect pair of bespoke brows.  And when you’re scrolling through Instagram,...

It’s all good and well to be a highly-skilled Lash Stylist, but if nobody knows... how will you ever succeed? How will you ever run a profitable business? As a Lash Stylist, you need to not

Because when you offer something other than simply "the cheapest price" such as quality application, an amazing customer experience, and so on, the right clients will find you and happily pay you.

You may not have had it happen to you, but I’m sure you’ve heard about it: the dreaded client reaction text. In fact, if you’re part of any online lash technician forums, you’ve probably scrolled...

A fair question for anyone considering a lash course, is what makes LashJoy Academy courses so different from all others on the market?In a word, I would say "Everything".We are fully invested in helping to...

In this tutorial, I demonstrate my custom anchor points for fast and precise application, and WHY they are so important.

A while back I had the pleasure of being a guest on the "Confessions of a #BeautyBoss" Podcast with Angela Sanchez from Beauty Business Co, check out her Instagram here.It was a lot of fun, Angela is actually a...

Whilst it’s one of the most requested styles, a “cat eye” look where the longest extensions are applied to the outer edge is for most people unfortunately the least flattering style they can choose. The...