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How to Become a Certified Lash Artist (Step-By-Step Guide)

How to Become a Certified Lash Artist (Step-By-Step Guide)

The Ultimate Step-By-Step Guide to Becoming a Certified Eyelash Technician in Australia.

If you’re reading this, you’re probably thinking one of two things:

  1. “I love lashes and I want to do this properly.”

  2. “I’m not interested in being another lash tech who wings it.”

Good. Because the lash industry in Australia is busy, competitive, and full of mixed quality. There’s a huge demand for lash extensions, but there’s still a shortage of truly skilled lash artists who can apply lashes safely, consistently, and beautifully.

And that gap is your opportunity.

Hi, I’m Joy Crossingham. I started as a solo mobile lash artist in Brisbane in 2008. My first lash training was a short course in Thailand while visiting family, and honestly, it was very basic. I learned the hard way, through constant practice, trial, errors, upgrades, and obsession with getting better.

Today, I lead a team of 15, have built multiple 7-figure businesses in the lash industry, and my Academy has produced more award-winning lash artists than any other academy in Australia. What I’m most proud of isn’t the awards. It’s the results our students get because their training actually prepares them for the real world.

The good news is: beginners don’t need to struggle like I did. With the right training and support, you can get skilled quickly and build a career that’s profitable and genuinely fulfilling.

This guide breaks down the process step-by-step, including the parts most people don’t tell you until you’ve already made expensive mistakes.

Part 1: Understanding the Role of an Eyelash Technician

Let’s start with what the job actually involves, because it’s more than just “putting lashes on”.

The many names for the role

In our industry you’ll hear Lash Tech, Lash Stylist, Lash Maker, and a dozen other names. My favourite is Lash Artist, because when eyelash extensions are done properly, they are art. It’s not just length. It’s structure, balance, and design tailored to one person’s face.

What you’re really responsible for

Your core work is the application, maintenance, and safe removal of lash extensions. But the job is also client care, education, and professionalism. You’re working close to someone’s eyes. That means hygiene, safety, and your ability to communicate calmly matter as much as your hands do.

Day-to-day life as a lash artist

If you’re working solo, your day will usually include:

  • Client consultations (style selection, suitability, expectations, aftercare)

  • Lash application (the precision work that actually pays the bills)

  • Refills and maintenance (and fixing the damage caused by poor aftercare)

  • Admin and bookings

  • Cleaning and setup

  • Content creation and social media

  • Pricing and money decisions

This is why pricing matters so much. You’re not being paid just for “two hours on the bed”. You’re being paid for skill, risk management, client experience, and running a business at the same time.

Client connection is part of the skill

People don’t just come back for lashes. They come back for trust. Good rapport leads to retention. A client who feels safe with you will stay loyal, refer friends, and listen when you educate them.

Applying lashes safely is non-negotiable

You need to know what looks good, but you also need to know what’s safe. Yes, those long dramatic sets can look incredible in a photo, but if they’re too heavy for the natural lashes, you’re setting your client up for long-term issues like drooping, downward growth, and weakness.

Please don’t be the lash artist who chases a look at the expense of natural lash health. Your future reputation depends on this.

Part 2: The Realities of Certification in the Australian Eyelash Extension Industry

Now let’s talk about the word “certified”, because this is where a lot of confusion happens.

The industry isn’t regulated in Australia

Unlike some other beauty services, lash extensions in Australia are not regulated in a way that creates a single, official certification pathway. That’s why you’ll see lots of courses advertising things like “nationally accredited” as if it automatically means high quality.

It doesn’t.

The truth about “nationally accredited” lash courses

Courses through TAFE-style providers can sound impressive on paper, but many of them only cover the basics. They often do not go deep enough to produce a lash artist who is ready for real clients, real retention issues, real timing pressure, and real safety responsibility.

A certificate doesn’t equal competence. Your results will show your real qualification.

What actually matters when choosing training

If you want to be good, look for:

Experienced educators
Not just someone who lashes and “also teaches”. A dedicated educator has refined their training process, knows how to troubleshoot students, and teaches with structure instead of vibes.

A proven track record
Look for consistent student results over time. Reviews help, but also look at the actual work of graduates and whether they’ve built real careers.

A certificate that’s earned
You want an academy that makes you prove your ability. Post-training support and accountability are huge, because most lash artists struggle after training when reality hits.

Don’t underestimate post-training support and savings

A course isn’t just what happens during training days. It’s what happens when you go home, start practising, hit your first retention problem, and panic.

Ongoing support matters.

And practical savings matter too. Lifetime supply discounts can make a big difference when you’re starting out and every dollar counts.

Part 3: Finding the Right Training Program

This decision will shape your entire career, so don’t rush it.

How to choose a reputable course

Start with research, but go deeper than marketing:

  • Read reviews and student feedback

  • Look at student outcomes and work quality

  • Check the educator’s background and teaching experience

  • Make sure the curriculum goes beyond the basics

You want a course that teaches real technique and real-world thinking.

Online vs in-person training

Online training can be helpful for theory, but lash extensions are a hands-on skill. You need feedback, correction, and guidance in real time. A lot of bad habits form early, and they’re harder to fix later.

In-person training gives you a faster learning curve and fewer expensive mistakes.

What a comprehensive lash course should include

A strong program should cover:

  • consultation and expectations

  • lash mapping and styling

  • application and isolation

  • adhesive control

  • retention troubleshooting

  • safe removal

  • aftercare education

  • hygiene and safety

  • business basics if you’re going solo

  • post-training support

A good course teaches you how to apply lashes. A great course teaches you how to think like a professional.

Part 4: Developing Essential Skills

Being a successful lash artist is a mix of technical skill, safety standards, and artistic judgement.

Technical skills

  • Application: precision, isolation, placement, and consistency

  • Maintenance: knowing how to refill properly and keep sets looking clean

  • Removal: safe removal that protects natural lashes

Health and safety

Hygiene is not a nice extra. It’s the foundation.

In my salon, we prioritise a sterile environment. Stylists wear gloves and masks, keep their stations tidy, and disinfect tools and beds between every client. That level of hygiene protects clients and protects you.

You also need to understand allergy risks, irritation triggers, and how to handle reactions calmly and professionally.

Artistic skills

This is the part most people underestimate. Your work should suit the client’s eye shape, natural lashes, and lifestyle. Not every client needs mega volume. Not every client can safely wear long lengths.

That’s why I prefer the term eyelash enhancement, not eyelash extension. Your job is to enhance what’s already there.

Part 5: Gaining Practical Experience

This is where skill turns into confidence.

Why hands-on experience matters

Classroom learning gives you the method. Real practice gives you the feel.

Each set teaches you something: speed, tension control, placement consistency, how different lashes behave, how different eyes behave, and how to manage real client expectations.

Momentum matters when you’re new. If you train and then don’t lash for weeks, you’ll lose your touch. Book practice sessions early and often in your first month post-training.

Tips to improve faster

  • Lock in the fundamentals before chasing advanced sets

  • Practise on friends and family and ask for honest feedback

  • Use quality mannequins when live models aren’t available

  • Record your work so you can track progress and spot what’s slowing you down

When I started, I practised on my mum who had just had a nose job. Every time I leaned too hard, she reminded me quickly. That taught me to be gentle from day one.

Build a portfolio that actually helps you grow

Your portfolio is proof. It’s also your marketing.

Include:

  • before and after photos

  • different lash styles, not just your favourite style

  • clean, close shots that show detail

  • your latest best work (keep it updated)

Instagram is still one of the easiest places to build an online portfolio, but the key is quality and consistency, not constant posting.

Part 6: Navigating Licensure and Regulation

Even though the industry isn’t regulated nationally, you still need to operate professionally.

Local council requirements

Check your local council website for any rules around home businesses, beauty services, hygiene, and waste disposal. Councils can differ, so don’t assume.

Business registration and ABN

If you’re starting a business, you’ll need to register properly and choose a structure that suits you. An ABN is essential. These are standard business steps, but they matter because you’re operating in a service industry that involves health and hygiene.

Health and safety standards

Even without regulation, clients expect professionalism. Follow best practices, keep learning, and stay aware of workplace safety guidance.

Insurance and legal basics

Public liability and professional indemnity insurance are not optional if you’re serious. You’re working around eyes. Protect yourself properly.

Part 7: Starting Your Own Business

Being a great lash artist is one thing. Running a sustainable lash business is another.

Choose the setup that suits your life

Home-based: lower overheads, but your space must feel professional and separate from home life
Salon: exposure and community, but make sure the salon culture aligns with your goals
Mobile: flexible, but you need strong hygiene systems and a seamless setup process

Invest in quality equipment and products

Quality products affect results. They also affect client comfort and retention. Cheap supplies often create expensive problems later.

Ergonomics matter too. If your body breaks down, your business breaks down.

Write a real business plan

Not a fancy one. A useful one.

Define:

  • who you serve

  • what your offer is

  • what makes you different

  • how you price

  • how you attract clients

  • what your costs are

  • what growth looks like over time

Part 8: Marketing and Building Clientele

Marketing isn’t optional. It’s how you keep your chair full.

Know your unique selling points

What do you do better than most? Personalised styling? Retention? Clean work? Client education? Premium experience?

Be clear on your strengths and build your message around them.

Social media still matters

Instagram and Facebook are powerful for lash artists because your work is visual. Post clean photos, show transformations, share aftercare tips, and let people see your standards.

Consistency wins, but don’t confuse constant posting with effective marketing. Quality beats noise.

BookJoy (Online Booking System)

BookJoy is mentioned in this blog as a booking tool made by lash artists for lash artists, built to save time and reduce admin headaches, with a free 2-month trial planned at launch. If that section stays, it needs to feel like helpful context, not a sales pitch.

Referrals and client retention

Word-of-mouth is still one of the strongest growth tools in beauty.

  • Create a referral incentive

  • Educate clients so they get better retention

  • Deliver a calm, professional experience every visit

  • Follow up and make clients feel looked after

A happy client is your best marketing asset.

Part 9: Continuing Education and Staying Updated

If you stop learning, your work will plateau.

Why ongoing education matters

The industry evolves. Products change. Techniques change. Client expectations change. Your skill should keep up.

Continuous learning also sharpens your fundamentals, which is where most retention issues live.

Advanced certifications and specialisations

Specialising can set you apart, whether it’s volume, lash lifts, sensitive lash work, or styling mastery. It also expands your offer and your earning potential.

Workshops, trade shows, and events

These events are useful for:

  • learning hands-on

  • networking

  • seeing new products

  • getting inspired

  • staying connected to the industry

Your education doesn’t end after your first course. That’s when it really begins.

Part 10: The Financial Aspect – Pricing, Value Perception, and Maximising Income

Pricing is one of the biggest make-or-break decisions in your lash career.

When I started mobile, I charged $50 for full sets and $35 for refills. At the time, it felt reasonable. But it created an unexpected problem: clients questioned the quality. Cheap pricing can quietly communicate, “This isn’t premium.”

When I raised my prices to match the value of my work, everything changed. I attracted better clients, had a healthier business, and felt more respected. Pricing is not just about money. It shapes perception.

Understand what your time is worth

If you’re charging under $80 an hour, you need to look closely at the real maths. You’re not just earning for the time on the bed. You have taxes, supplies, rent, tools, insurance, marketing, admin, cancellations, and your own energy.

Underpricing often means you end up earning less than minimum wage once everything is accounted for.

Price increases should be confident

You’re running a business, not a charity. Your job is to deliver great value, not to be the cheapest lash artist in your area.

Low pricing affects the whole industry

When lash artists race to the bottom, it trains clients to undervalue the craft. Most clients have no idea how much precision, time, and skill goes into a clean set. Part of your role is educating them through your standards.

Ways to increase income without burning out

  • diversify your lash styles and services

  • retail aftercare products

  • tighten your scheduling and reduce downtime

  • build systems that reduce admin

  • market consistently

  • keep improving your speed without sacrificing quality

  • keep learning so your work continues to level up

Conclusion

Becoming a certified eyelash technician in Australia is less about chasing a piece of paper and more about building real skill, real standards, and a real business.

If you want advice as you start:

  • stay passionate, but don’t rush the fundamentals

  • practise until your hands are calm and consistent

  • build strong client relationships

  • stay humble and keep learning

  • don’t underprice yourself out of a sustainable career

  • uplift other artists as you grow

This industry can change your life if you treat it seriously. It’s creative, rewarding, and full of opportunity, especially for artists who train properly and hold high standards.

Stay amazing,
Joy

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